Greenvines graphic design / 綠藤生機 視覺設計
Re-branding & graphic
*本文符合公司保密條款,設計過程經過修減,僅露出已上線資訊與公開資料。
**This article complies with the company's confidentiality terms, so the design process has been revised. Only online and publicly available information is disclosed.
**This article complies with the company's confidentiality terms, so the design process has been revised. Only online and publicly available information is disclosed.
Visual design intern at Greenvines. I have been responsible for the B-lab official website visual, GDN, Yahoo advertisement, banner design, and the re-branding of Greenvines.
擔任綠藤生機視覺設計實習生,負責製作過台灣B型企業網頁圖面,官網排版,GDN,Yahoo原生廣告,包裝腰條設計,產品人物拍攝,網頁 Banner 製作,EDM 主視覺製作,品牌再造檔期網站建置。
Role
Designer
Collaborators
ZhiTong,Tobey
Duration
2017
Link
Official website >
What I did
I helped Greenvines develop a revised visual program: “So Long”“//Farewell”. We learned from Facebook's delivery data that Greenvines' main customer base regards products as family members. Saying goodbye to old products and brands will allow users to easily accept the redesigned brand image and encourage them to make purchases.
我幫助 greenvines 定訂新的視覺方案“好好說再見”。我們透過FB投放數據與定性訪談得知,greenvines 的主要客群將產品視為家人成員。透過對舊的產品、品牌說再見,讓用戶接納新的品牌形象,刺激購買。
☝🏻 Re-design new brand vision & web banner
☝🏻 Google Banner
☝🏻 Assisted in taking product photos